OCCUPANCY PLANNING
FUNDAMENTALS
GUIDELINES
This page explains explains how to identify and apply team profiles, tools for architectural programming, thresholds for building loading, and best practices for miscellaneous planning considerations.
Team Profiles
Team profiles are a way to broadly categorize teams by their business needs for planning. Most locations will include more than one team profile. Org. Level 3 from Nike's HR data system will identify headcount numbers within each organization that are used to identify the Team Profile.
SF/SM recommendations are based on team profile benchmarking and should be used for estimating purposes.
TOTAL PER PERSON = STANDARD SPACE + TEAM SPECIALTY SPACE + 30% CIRCULATION
(Does not include additional spaces)
- Standard Spaces: Typical office spaces in GPS programming ratios. Based on capacity; consistent for all team profiles.
- Team Specialty: Unique spaces built to support a specific business need, e.g. rig/merch rooms, lab, athlete testing, product/high density storage, etc. Based on capacity; varies by team profile, use recommended SF/SM allocations below.
- Additional Spaces: Not based on capacity. Service facilities, e.g. gym, self-service market, mechanical room, etc. should be determined in collaboration with the local GPS team and Service strategy. Showroom requirements should be determined by the business need.
| SUPPORT FUNCTION | MARKETPLACE | CONSUMER CREATE |
|---|
| Primarily desk work and meetings | Merch planning, sales and marketing, connection to customers and consumers | Design and develop product, testing, working with materials and samples | |
|---|---|---|---|
| HR org level 3 | Corporate Strategy and Development, Finance, HR, Legal, Tech | Nike Brand Geographies, Sports Marketing | Consumer Product Brand |
| Workpoints | Unassigned (ABW) | Unassigned (ABW) | Assigned 1:1 |
| Standard space per person | 80 sf (7.4 m) | 80 sf (7.4 m) | 100 sf (9.3 m) |
| Team specialty per person | 5 sf (0.4 m) | 15 sf (1.4 m) | 60 sf (5.6 m) |
| Total per person | 111 sf (10.7 sm) | 124 sf (11.5 sm) | 208 sf (19.3 sm) |
| Additional space | Service facilities | Service facilities & Showroom | Service facilities |
Programming
The Programming Calculator Sheet is used for project planning at Corporate sites. The sheet will incorporate multiple Team Profiles for space estimates and allows the Nike project teams to validate business requirements and input specific needs for specialty spaces, storage, etc. It can be used in two ways:
Input sf/sm and team profiles
The sheet will provide capacity, team specialty space recommendation, and space type program
Input current headcount (HC) and team profiles
The sheet will provide sf/sm, capacity, team specialty space recommendation, and space type program
See more details about programming ratios and space types:
MVP Guidelines are for ABW projects that have less than a full renovation scope. This provides minimum viable product direction for programming and performance.
ABW Building Loading
In ABW environments, the building resident presence rate should be incorporated into planning scenarios. The occupancy rate (the percentage of people assigned to the building compared to the capacity) alone doesn't account for the availability of shared spaces.
For example:
A site has 100 Workpoints (Workstation + Focus room + Office) X 1.7 ABW sharing ratio = 170 capacity
The ideal range of people on site is 60-75% of the capacity = 102-128 people
200 headcount with 55% presence or 130 headcount with 85% presence would fall into this range = 110 people on site
Scenario Planning
How to determine the headcount for a site:
(Capacity x 0.60) / estimated presence rate
The ideal range of people on site is 60-75% of the capacity; this formula uses 60% to allow for future growth
Estimated presence rate (conservative numbers based on research data)
- 60% NikeTech
- 75% All other teams
- Or determined by local research

This chart shows an example looking at planning for a five-year term. If the team shows up at a 75% presence rate, they will be in the ideal range for the whole term. If they show up at 60%, it's below the ideal range so the planning team could consider a higher headcount. The Programming Calculator Sheet can be used for growth projections.
1:1 Assigned Building Loading
Assigned environments are less agile. The target Occupancy should not exceed 85%, with vacant workpoints dispersed, to allow for growth. Presence is not a factor in assigned environments since each person has a workpoint, regardless of how often they use it.
